Don't worry i didn't think you were applying that. What I was mainly suggesting was that it is a good idea to open it up to non season ticket holders for this reason. In my opinion, the season ticket holders names should of been put on the shirt for free, and someone like myself should pay the 10 quid.
Our club is so commericalised now its ridicious. You can buy bricks for the club, plaques on our seat supporters shirts, etc. You just have to look at the official website for this, adverts for everything, and if you want to hear or read a decent article, then you have to pay that Tranmere World thing! Crazy!